The Branding Iron

Holiday Digital Marketing Strategies

In this episode, we discuss holiday marketing strategies for small to medium sized businesses. 

Marketing Responsibly on Halloween

We discuss how brands and businesses can leverage Halloween in their marketing strategies, despite the challenges of COVID-19.

Will TikTok Stay or Will It Go?

We discuss the future of TikTok and how businesses can leverage it should it remain available in U.S. app markets.

How to Generate Leads in a Pandemic

We discuss strategies for generating leads and brand awareness in spite of challenges of the pandemic.

The Utility of a Good Website for Your Brand

Websites don't need to be complicated to generate leads and attract customers. We give you some tips to set up shop online and start growing your brand.

Turning Your Brand into a Community Champion

We discuss the steps brands need to take to foster community and teamwork in their business.

Cancel Culture & Ad Boycott's

We discuss the responsibility of user moderation across social media platforms today.

Another Brand Bites the Dust

Brands are revising their appearance after acknowledging racist origins behind their iconography, and businesses across the country are slowly opening up, but they aren't in the clear yet.

A Summer of Community, Growth, and Digitalization

We discuss what brands can do to responsibly grow and operate within their communities in the midst social distancing and national protests.

Renegade Business

Despite the dangers of COVID-19, some businesses just won't listen to calls for safety and social distancing, while others don't even know how they'll reach their customers in a new age of digital reliance. We discuss it all.